42 Improbable Owls — Logo Kit

Brand Assets · v1.0 · April 2026

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Primary Logo

A · The Scholar — Full Lockup

Logo A dark
Logo A light

Mark Only

A · Icon / Favicon — No Wordmark

Mark dark
Mark light
Mark 64px Mark 32px Mark 20px
Mark 64px Mark 32px Mark 20px

Alternate Mark

C · The Seal — Circular Emblem

Seal dark
Seal light

Brand Colours

Palette

#C41E3A
Crimson
#09090f
Near Black
#08080d
Background
#F2EDE4
Cream
#F0EBE0
Off-white
#b89a5a
Gold (beak)

Usage

When to use which mark

Primary

Full Logo A

Website header, press kit, email signatures, game store pages, print materials, banners.

Icon / App

Mark Only A

Favicon, app icon, social media profile picture, watermark on screenshots, small UI contexts.

Alternate

Seal C

Merchandise (shirts, stickers, mugs), circular social avatars, official documents, press badges, stamps.

Dark bg

Use -dark.svg

Any dark or black background. The cream owl reads clearly. Never place the dark file on a light background.

Light bg

Use -light.svg

White, cream, or light grey backgrounds. The dark owl provides full contrast. Never place the light file on dark.

Format note

SVG is infinite

All files are vector SVGs — scale to any size without quality loss. For raster needs, export from SVG at 2× or 3× in your design tool.

All 6 files · SVG · Infinitely scalable

⬇ Download All Logos